China Retail & E-Commerce Weekly Update (22 – 28 April 2022)

4 May 2022

China Retail & E-commerce Weekly Update presents the latest developments in two of China’s fastest changing and rapidly evolving markets – retail and e-commerce. 

Key highlights in this issue:

I. Sector Review

General Retail

  • New Huadu Supercentre transfers full equity of 11 retail businesses to its controlling shareholder
  • Rainbow’s revenue in 1Q22 reaches 3.461 billion yuan while net profit up by 104.6%

Internet & E-commerce

  • Alibaba.com provides sustainable factory inspection services
  • JD.com partners with Beijing Municipal Sports Bureau to create ‘Beijing Digital Sports Service Platform’
  • Douyin enters digital fashion with new platform ‘Pheagee’
  • Ele.me launches the food delivery industry’s first consumer carbon accounting system
  • Pinduoduo begins testing its intra-city delivery service
  • WeChat video accounts can now link product recommendations
  • Meituan expands its livestream business with the ‘Meituan Livestream Assistant’ app

Retail Logistics 

  • Cainiao to establish ‘unmanned granary’ in Zhejiang

Apparel

  • SHEIN partners with environmental organization Canopy
  • Balabala reveals new digital ambassador

Luxury 

  • China cracks down on counterfeit luxury goods with help of Salvatore Ferragamo and Amazon   

Miscellaneous 

  • Meituan launches small and micro business support scheme, focusing on local specialty snacks

II. Market Overview

  • 100EC: Second-hand e-commerce GMV surpasses 400 billion yuan in 2021

III. Policy Spotlight

  • Shenzhen to provide up to 500,000 yuan in subsidies for retail enterprises to open e-commerce stores

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